Chia Pet

Meet the
Billie Chia Pet!

Experience the new way to grow out your
armpit hair as long and bushy as you want!

IT’S YOUR FUZZ. YOU DECIDE.

  • Chia Pet Billie planter with green sprouts growing from armpit areas, on pink background with "Limited quantity!" badge.
  • Person in pink top and blue cap laughing joyfully while holding a small figurine against bright green background.
  • Terracotta planter bust with growing plants shown in different settings - bathroom, office, outdoors - on yellow background.
  • Terracotta sculpture of a figure in blue swimwear with sprouting plants in armpits, held by a hand with yellow nail polish.
  • Collage showing steps to grow a Chia Pet: "Soak," "Spread," "Hydrate," and "Watch it grow!" with a person in star shape center.
  • Person with blonde hair and yellow earrings holding a Chia Pet Billie product against bright green background.
  • Terracotta bust planter with green plants growing from armpits, wearing blue top against pink background.

Billie Chia Pet

LIMITED EDITION

Our Chia * Pit * grows every day, just like real hair, and ends up fuzzy in all the right places. Best of all? It’s free from societal shame and totally made-up beauty standards!

 

Limited quantities. Free shipping! :)

Go from smooth to fuzzy in 14 days or less

  • Step 1: Fully submerge the Chia for 30 minutes.
  • Step 2: Mix the seed paste & spread on pits.
  • Step 3: Wait 2 days, then water daily.
  • Step 4: Keep near sunlight and watch your fuzz grow.

Our Chia * Pit * grows every day, just like real hair, and ends up fuzzy in all the right places. Best of all? It’s free from societal shame and totally made-up beauty standards!

 

Limited quantities. Free shipping! :)

Go from smooth to fuzzy in 14 days or less

  • Step 1: Fully submerge the Chia for 30 minutes.
  • Step 2: Mix the seed paste & spread on pits.
  • Step 3: Wait 2 days, then water daily.
  • Step 4: Keep near sunlight and watch your fuzz grow.

GROW IT & SHOW IT OFF

As seen on Billie TV

POV: you’re a ‘90s kid watching cartoons when this comes on…

B-B-B-Billie!

Why we made this

Why we made this

Women's body hair has been stigmatized, like, forever—and we’re tired of fighting about it. So we’re celebrating how cool it is when and if you do choose to be fuzzy with the original icon of fuzz. Because if a plant can grow out their pit hair, so can you.